Simmer Down Festival Press Release
March 23rd, 2016 10:19 am
Wednesday 23rd March 2016
Simmer Down Festival takes a break – to forward plan and consolidate!
Simmer Down Festival has been held in Handsworth Park since 2010 and has grown over the years to become one of the country’s most well respected reggae festivals, it is a flagship event in Birmingham’s calendar of free public events, attracting a diverse family audience from across the city and nationally, whilst retaining a true feel of Handsworth.
As a community interest company, Simmer Down Festival is managed by an independent Board of directors. The Board is keen to see the festival develop into a resilient and sustainable annual event, which whilst retaining its community feel, celebrates Birmingham’s rich cultural diversity and pays tribute to the City’s unique reggae legacy. With the Festival’s rapid growth necessitating increased infrastructural resources and funding, the Board believes that 2016 presents an ideal opportunity to take stock and explore longer term funding and sponsorship opportunities and in particular secure a wider range of partners to help deliver the festival.
In 2016, the Board as part of the organisational development planning process will seek to ensure that the organisation is fit for purpose and has all the prerequisite systems, policies, procedures and the infrastructure resources for a festival that now attracts approximately 15,000 people. Building on the Festival’s brand and previous successes, the aim will be to ensure that Simmer Down Festival becomes a world-class festival, which is planned and delivered through an expanded multi agency partnership which involves the City’s leading arts organisations, along with local community groups, schools, colleges and businesses.
The Simmer Down CIC Board would like to thank all of its stakeholders who have helped make the festival such a success over the last few years. This includes artists, staff, funders, partners, sponsors, suppliers and above all you the festival-goers – We look forward to seeing you back in Handsworth Park 2017!
Testimonial from our supporters:
Birmingham City Council has supported Simmer Down Festival’s development and growth over the years. It has been an important part of the City’s Festival Calendar and we look forward receiving details of organisational development plans for 2017 and beyond.
Head of Cultural Development
Birmingham City Council
As one of the most anticipated events in the community’s calendar, Simmer Down reflects the diverse mix of people not just of Handsworth but Birmingham as a whole. As a safe and positive experience for local residents and visitors to Birmingham, it challenges negative perceptions of the area and contributes to community cohesion. It is the source of great community pride and I look forward to seeing it back in Handsworth Park in 2017.
Cllr Waseem Zaffar
SDF Board Member (individual capacity)
We are firmly committed to developing a fit for purpose infrastructure for Simmer Down’s growth, which addresses organisational capacity and financially sustainability. We will of course ensure that we remain true to our core values and continue to respond to the needs of our communities and our family audiences.
Chair of Simmer Down CIC
Press Release issued by Simmer Down CIC Board of Directors
Notes to Editors:
Simmer Down images available upon request
Media Contact: For further information please contact:
Simmer Down Festival Producer
Mobile: 0121 296 5235
Unit2/111, The Green House, The Custard Factory
Simmer Down Festival
Simmer Down is one of the largest and most diverse festivals in Birmingham. Situated in the beautiful surroundings of Handsworth Park, it is a free family fun-day festival, which celebrates Birmingham’s rich cultural diversity by paying tribute to Birmingham’s unique reggae legacy. The Festival’s programme, taking place across several stages, features music, dance, visual arts and participation activities for all the family including workshops, face painting, rides, arts and crafts stalls plus a selection of food stalls offering treats from across the city’s cultural cuisines.